A ground-breaking, must-read exploration that redefines the power of paint. Spanning from ancient rituals to contemporary practices, Adam Geczy's polymathic study delves into paint – both as material and concept – offering profound reflections on its enduring vitality. This dazzling analysis examines the appearance and application of the most ubiquitous medium in art and ritual, exploring paint through its materiality, phenomenology, and cultural significance. Rich in original thought and scholarship, Geczy's seminal study is destined to become a classic, offering invaluable insights for anyone captivated by the medium that has accompanied humanity since the first marks were made.

SIMONE DOUGLAS, PROFESSOR OF PHOTOGRAPHY, PARSONS SCHOOL OF DESIGN, THE NEW SCHOOL, USA

Painting has so far not been in the focus on philosophy, but this book shows that it should. A must-read for all philosophers of art and art theorists.

MAX RYYNANEN, PRINCIPAL LECTURER, AALTO UNIVERSITY, FINLAND