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Why Not to Run Your Museum More Like a Business

Why Not to Run Your Museum More Like a Business cover

Why Not to Run Your Museum More Like a Business

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Pre-order. Available 01 Apr 2027
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Description

This collection of essays presents an expression of faith in the core values of museums, the transformative power of museum professionals, and the potential of museums to impact the way we perceive our world. It also challenges a creeping reliance on commercial values and corporate measure of success, demonstrating instead how the idealism that drives a museum's mission can generate value unidentified in financial reports, but tangible enough to inspire philanthropy.

The essays address five museological themes. Part I confronts common assumptions that museums can be measured in monetary terms and that board rooms belong to those who donate the largest sums. Part II warns about the one-way flow of acquisitions into ceaselessly growing collections. Part III examines a range of museum practices-from means of earning revenue to the salaries and benefits of museum workers-by envisioning how they might change if we prioritized mission over money. Part IV focuses on academic museums, revealing how a commitment to object-based learning can generate extraordinary and distinctive benefits. Part V concludes with reflections on leadership and the immense promise of museums to enrich people's lives.

Table of Contents

Introduction

Part I. The Business of Museums
Why Not to Run Your Museum More Like a Business
Playground for the 1%
A Sad Day in the Life of a Museum
Charging for Charity

Part II. The Objects In Our Care

The Conundrum of Collections
De-Monetizing the Museum Collection
A Modest Proposal for Museum Collections: Apply the Principle of Direct Costs to Deaccessioning
Memo to University Leadership: Why “Monetizing” the Museum Collection is a Truly Bad Idea

Part III. In Lieu of the Common Wisdom
Money or Mission?: A Different Approach to Ancillary Auxiliaries
Counter Intuitions for Museum Compensation
Be Our Guest!
'Til Death Do Us Part…': Prenuptials for a Museum Merger
A Beneficial Benefit: Universal Museum Access for All Museum Workers

Part IV. From Town & Gown to Gown, Then Town
Why We Matter: An Advocacy of Academic Museums
The Global Reach of Campus Museums
Sustainability through Student Engagement

Part V. Impossible Job
Impossible Job: The Changing Role of the Museum Director
The Agents of Change You Seldom Notice
Illusions of Advocacy: Why the Case for Museums Is Normally Not Enough

Product details

Bloomsbury Academic Test
Published 01 Apr 2027
Format Hardback
Edition 1st
Pages 256
ISBN 9798216388395
Imprint Bloomsbury Academic
Dimensions 229 x 152 mm
Series American Alliance of Museums
Publisher Bloomsbury Publishing

About the contributors

Author

John Wetenhall

John Wetenhall is founding director of the George…

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